Places to Shop Wedding Dress in London


As arguably the most important dress in any woman’s life, wedding dress shopping is a special occasion in itself.

For visitors to London, there’s plenty of great places to start your search for the dream gown – or even something a little more offbeat to wear on your wedding day.

The Mews Bridal

Notting Hill

This elegant bridal shop is the perfect venue for classic styles, many of which have a distinctly Parisian twist. Located in trendy Notting Hill, a visit here is a suitably luxurious affair, perfect for guests at luxury suites in London who are seeking an equally upscale shopping experience.

The store stocks a range of French designers, and the tasteful décor – complete with fresh roses and cream-tinted walls – ensures a romantic visit for each bride.

Charlie Brear

Queen’s Park

Founded in 2005, Charlie Brear specialises in classic vintage styles. Each dress is hand-made in the London studio, with fabrics sourced from some of the most exclusive suppliers from the UK, France and Italy.

The Charlie Brear collection can be found in 60 bridal boutiques around the world, and also offers in-house fittings. First founded in 2005, and rebranded in 2013 to include the name of its chief designer, the brand’s evening wear has become extremely popular with celebrities.

House of Ollichon

New North Road

With alternative outfits perfect for the modern bride, this is a great store to browse during your stay at a townhouse hotel in London.

The venue specialises in suits, jumpsuits and two-pieces, with a dress-less collection designed in London. The store is staffed by Hannah, the lead designer and founder – who also offers a bespoke design service which provides something extra special for brides shopping in the city.

House of Ollichon operates on an appointment-only basis, making booking ahead a necessity.

David’s Bridal

Westfield Stratford City

Complete with spacious dressing rooms and a coveted range of dresses from top bridal designers such as Vera Wang, David’s Bridal is a must-visit store for brides staying at luxury suites in London.

The store is available only on appointment, and the gowns on offer span a vast price range to suit a wide variety of tastes and budgets. Staff here are passionate about all things bridal and always happy to make suggestions.

Le Sposo di Gio


An Italian design studio which offers an understated take on glamour, each dress in the collection is designed with versatility in mind – making this the ideal place to find something flexible enough to wear at a variety of different wedding venues.

Another key facet of Le Sposo di Gio is its use of Italian silk, which has become a calling card for the brand.

Browns Bride

12 Hinde Street

With a large selection of classic bridal gowns to choose from, Browns Bride is a favourite with fashion industry insiders. From smaller designers to heavy hitters from the world of bridal, this is a great place to start your search, and there’s lots of one-of-a-kind dresses and headpieces on offer.